“Congratulations — you passed the online test and may now call yourself ‘AI Expert Sales Excellence’. Your personalized seal is attached. Feel free to use it wherever you like.” That was the message.

Ralf took an AI program for Sales and yes, he passed the test.

More important: Over the last months, we’ve been integrating AI into our Value Selling methodology — not as a gimmick, but as a real performance driver.

And the results?
Let’s just say our customers are using words like “impressive,” “game-changing,” and “we should have done this earlier.”

AI isn’t replacing Value Selling.
– It’s supercharging it.
– Sharper insights.
– Smarter preparation.
– Stronger arguments.
– Faster execution.
 – More wins.

Right now we are developing ValueOS, our AI-powered Value Selling Operating System with customized GPTs for complex industrial B2B environments. It’s based on our proven Double Loop Value Selling methodology and integrates established Value Selling tools such as Value Cards, Value Quantification, Value Proposition Design, and tailored value messaging across stakeholders.

Implemented as a coordinated, modular architecture of specialized, role-specific Custom GPTs, each designed for a specific step in the Value Selling process, it supports your cross-functional Value Selling teams and delivers in hours what typically takes weeks or months,

So yeah, the title is nice. But delivering measurable impact for our clients is the part that really matters.